A bipartisan pair of Federal Communications commissioners were sworn into office on Monday, making the commission complete for the first time in nearly a year.
Jessica Rosenworcel, a former Senate Commerce Committee senior communications counsel, will fill a Democratic seat on the FCC and Ajit Pai, a former FCC aide, will fill a Republican seat.
The Senate voted to confirm the two nominees a week ago. Meredith Attwell Baker, one of two Republicans on the five-member panel, left to work for Comcast in June last year. Democratic commissioner Michael Copps retired at the end of 2011.
According to the FCC website, Pai has brought on Matthew Berry as his chief of staff. Berry, a former FCC general counsel, comes from Patton Boggs LLP
Pai has also hired FCC litigation specialist Lori Alexiou as a confidential assistant. Alexiou served Baker and former FCC Chairman Kevin Martin in a similar role.
Both new commissioners will join the rest of the commission in testifying before the Senate Commerce Committee on Wednesday.
(Source: National Journal. 2012)
We're Goin' Mobile on June 20th.
IBA's one-day sales conference is "Goin' Mobile" with an indepth look at mobile advertising platforms and the opportunities they present media sellers. We are bringing in the industry leaders to talk mobile for both the mobile platforms and the automotive advertising opportunities for 2012.
Plan now to attend IBA2012 at the Marriott Hotel & Conference Center in Normal. Registration rates have been held the same for the last four years as sellers attend all breakout session for just $20 each. At this low price, this ticket does not include meal events but does include all snack and refreshment breaks. All mangers attend for $99 which includes all sessions and all meal events.
Group Registration form available below.
Here's a sneak peek at who is coming:
Mike Bustell, The Media Audit: Everyone kicks the tires first thing in the morning at this entertaining and sometimes comedic session that demonstrates all of the ways your clients are wasting their advertising dollars. You will never look at those restroon signs again!
Peter Conti, Borrell Associates: Armed with the latest research, Conti looks at auto "Mobile" advertising in Illinois and in your DMA.
Fred Jacobs and Lori Lewis, Jacobs Media: Mobile and digital expert team of Fred Jacobs and Lori Lewis join IBA2012 as the headliners. Fred's session, "What's Your Mobile App-titue?" takes a 350 degree look at the mobile phenomenon and the opprtunties it presents to you, a media seller. Lori "Gets Social" in her session with a look at social media, best practices, and examples of who does it best.
Chris Lytle, The Accidental Salesperson: Chris delivers two sessions this year. All sellers from newbies to veterans can benefit from the Accidental Sales Person session that provides such common sense, you'll wonder why you forgot these principles. Chris then addresses all managers before lunch with "Management Styles" that will help all managers from GMs to LSMs become better managers.
Brandeis Hall, RAB: "Rev Up Your Auto Dollars" with Brandeis as she tells you how to take advantage of the booming automotive sales expected this year.
Howard Tullman, Flashpoint Academy: Join this visionary as he discusses the latest social media trends (from Amazon to Zynga) and explain how these rapid changes will impact the media business and the business of your customers, clients and competitors.
Steve Warley, Local Broadcast Sales: Have you noticed less and less of your cold calls are resulting in sales? Cold calling has been the basis for decades and it is now under attack. Steve will have your advertisers calling you with his "Inbound Marketing" session.
Monica Wurstle, Medical Marketing Associates: Learn how to sell medical offices from someone who has walked the walk and talked the talk for years. Monica will show you how to capitalize on this imortant category.
There is more to come. Details soon available!
