Account Executive, New Business Development
Company/Station Name: WGN-TV https://wgntv.com
Job Location: Chicago, IL Apply Online
Job Location: Chicago, IL
WGN-TV is seeking an innovative sales leader with a zest for the broadcast /digital sales business.
Duties/Responsibilities:
- The ideal candidate will have the ability to take the market by storm.
- Responsible for growing WGN-TV’s advertiser list, developing new direct business revenue and growing WGN-TV’s market share through the sale of commercial television spots, specials, sports and digital assets at the highest attainable rates.
- Expected to develop and maintain a positive working relationship with clients and agencies through frequent contact in person or by telephone and to promote the station and sell available airtime and digital solutions.
- Prepare sales presentations to sell commercial airtime and digital solutions utilizing available in-house ratings research materials, knowledge of the advertisers and agencies and their advertising needs, knowledge of the local marketplace competition and available station commercial time.
Requirements/Skills:
- Minimum of two years buying/selling television/radio/Digital advertising in a major market is preferred but not mandatory.
- Requires demonstrable knowledge of the local market, rating services, new business development, multimedia, available research tools and other means for creating non-traditional revenue i.e.(digital, social etc.)
- Requires analytical and technical skills to analyze the market, package, price and sell available airtime.
- Good verbal and written communication skills to effectively communicate with negotiate and influence internal and external contacts.
- Comfortable with Excel, PowerPoint a must; familiarity with Matrix, Wide Orbit a bonus.
- Valid Driver’s License
Salary Range: $50K – $60K Annualized plus $10K-$25K commission
Benefits: Our comprehensive benefits package includes, but not limited to, medical (with multiple plan options), dental, and vision insurance, paid time off, a 401(k) with company matching contributions, Paid Parental leave, life insurance and more.
