Director of Sales
Job Location: Cape Girardeau, MO
Job Summary/Description:
We’re looking for an “in-the-trenches” Director of Sales to lead our team from the front, driving revenue growth across both broadcast and digital platforms. You’ll be a strategic partner who thrives on the street, coaching our media executives to deliver high-impact, multi-platform solutions for our local clients.
Are you an “in-the-trenches” leader who thrives on the energy of the street and the thrill of the close? We’re looking for a Director of Sales who doesn’t just manage from a desk but leads from the front, working side-by-side with our team to crush goals and deliver real results for our clients. In this role, you’ll own the revenue strategy across broadcast and digital platforms, fostering a high-octane sales culture where innovation meets local impact. If you’re a strategic thinker with a digital-first mindset and a passion for developing talent, we want to see what you can do.
What You’ll Do:
- Lead the charge: Drive a high-energy sales culture focused on providing clients with integrated, multi-platform solutions that find their customers.
- Own the strategy: Create and execute bold broadcast and digital sales initiatives that keep us ahead of the curve and hit our budgets. Work with all of our stations in IL and MO.
- Coach and develop: Mentor our team of media executives, helping them sharpen their skills and reach their full potential (because their win is your win).
- Hit the pavement: Accompany team members on face-to-face calls to close deals and build lasting relationships with local business leaders.
- Master the data: Utilize audience measurement tools to develop killer marketing strategies and provide accurate, timely forecasts that keep the station on track.
- Collaborate and win: Partner with other departments to ensure our clients’ goals are met, and our station strategy is firing on all cylinders.
- Build the future: Recruit top-tier talent to join our team and help shape the future of media in our community.
- Lead a high-energy sales culture, own the revenue, coach for growth, connect with clients, and drive strategy.
What You Bring:
- Proven leadership: You’ve successfully held an LMS, DSM, or GSM role and have at least two years of sales leadership under your belt.
- Revenue growth mindset: A track record of sustained revenue growth across both broadcast and digital platforms—you know how to move the needle.
- Strategic thinking: You understand the media industry’s history and, more importantly, where it’s going next.
- Digital fluency: You’re comfortable navigating digital platforms and can explain their value to clients with ease.
- Killer communication: Whether it’s a one-on-one coaching session or a high-stakes group presentation, you speak and write with clarity and impact.
- Negotiation chops: You know how to overcome objections with a positive, professional attitude and close the deal.
- Operational discipline: You have a sharp eye for detail (especially when it comes to the numbers) and can manage multiple projects without breaking a sweat.
- Technical proficiency: You’re a pro with MS Office and CRM systems; experience with Wide Orbit and Matrix is a huge plus!
- The essentials: A Bachelor’s degree in Media or a related field (or equivalent experience) and a valid driver’s license with a clean record.
- Previous Sales Manager experience.
- Driver’s License with a clean record.
- Knowledge of Wide Orbit and Matrix (a plus).
