Account Executive
Job Location: Davenport, IA
WQAD-TV Davenport, the TEGNA-owned ABC affiliate in Davenport, is seeking a proven, results-driven Account Executive to grow new business and manage a book of advertising clients across one of the strongest cross-screen portfolios in the market. This is a seat for a closer who can walk into a business owner’s office or an agency pitch, uncover what’s really driving their marketing decisions, and build the multi-platform solution that wins the budget.
You’ll sell the full weight of TEGNA: the mass reach and trust of ABC broadcast television paired with the targeting and growth of streaming. On the linear side, you’ll connect advertisers to the large, engaged local audiences that tune in to Davenport‘s trusted news and programming. On the streaming side, you’ll leverage Premion, TEGNA’s streaming and CTV advertising business, to deliver premium, brand-safe connected-TV inventory. Premion’s curated marketplace includes 125+ OTT and CTV publishers, offering the same premium environments national buyers demand. Layered with digital video, display, and content solutions, it’s a cross-screen story few competitors can match and in your hands, a clear advantage in every pitch.
We give experienced sellers the portfolio, the autonomy, and the support to build something significant. Top performers grow their books, their earnings, and their careers.
Responsibilities:
- Drive new business. Build and maintain a strong pipeline of local and regional advertisers, connect with key decision-makers and create opportunities across broadcast TV, Premion streaming/CTV and digital.
- Sell strategically and consultatively. Uncover each client’s real business goals, read the market and competitive landscape, and architect tailored, multi-platform solutions that tie directly to measurable outcomes.
- Own the full sales cycle. Prospect, qualify, present, negotiate and close business while consistently meeting activity and revenue targets.
- Grow and defend the book. Turn accounts into long-term partnerships; expand them through smart upsell and cross-sell across the portfolio and stay close enough to results to renew and grow every cycle.
- Pitch with data. Build compelling, insight-driven proposals that show advertisers exactly how broadcast reach and connected-TV targeting combine to deliver ROI.
- Run your business. Manage pipeline, forecast accurately, and keep deals moving in CRM and partner with account, creative, and product teams to deliver campaigns that perform and retain.
Qualifications:
- 3+ years of experience in digital media sales, advertising, or a related industry
- Proven track record of meeting or exceeding sales targets in a competitive environment
- Strong understanding of digital marketing channels and industry trends, including programmatic, streaming media, display, video, social, and content marketing
- Excellent communication, negotiation, and presentation skills
- Ability to interpret data and analytics to provide actionable insights
- Self-motivated, with a passion for sales and digital media
- Proficient in CRM software and Microsoft Office Suite; familiarity with ad management tools a plus
- Must possess and maintain a valid driver’s license and be able to travel locally to meet with clients and business partners as needed.
Preferred Skills:
- Experience in working with business owners and/or agency clients
- Knowledge of streaming and digital media
- Familiarity with tools like Google Analytics, DSPs, and SSPs.
Salary: Competitive base + commission
Benefits:
TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fertility, surrogacy and adoption assistance; disability and life insurance.
Our 401(k) program offers full, part-time and temporary employees the opportunity to contribute 1% – 80% of their pay on a pre-tax basis to TEGNA’s 401(k). Contributions made up to the first 4% of pay are eligible for a 100% match from the company and are 100% vested from day one.
Regardless of participation in TEGNA medical plans, ALL employees and their eligible family members receive nine free virtual doctor’s appointments with a physician through Teladoc, and 12 free annual therapy sessions with a licensed clinician through Spring Health.
TEGNA offers a generous Paid Time Off (PTO) benefit as well as nine paid holidays per year.
* Some jobs are covered by a collective bargaining agreement and thus some or all of the benefits described herein may not apply. For example, some newsroom bargaining unit employees receive health and retirement benefits under plans administered by the union.
